Grantee Webinar - Social Media Management

Join us for an exciting and informative Illinois Humanities Grantee Partner Social Media Webinar, hosted by the dynamic Sarah Sommers Design. This session is designed to empower non-profits, cultural centers, and museums with limited resources to elevate their social media game. Discover how a strong social media presence can significantly boost your organization's brand awareness, foster meaningful audience engagement, and provide invaluable market insights. We'll delve into how staying active on social platforms helps you keep a pulse on industry trends and understand your audience's preferences, all of which are crucial for strategic planning.

Additionally, we'll explore the benefits of maintaining an editorial calendar to streamline your content planning, ensure consistency, and effectively track performance. You'll get a brief introduction to handy tools like Sprout Social, Hootsuite, and Asana that can make this process easier. We'll also share best practices for creating engaging content and provide an overview of major platforms such as Facebook, Instagram, LinkedIn, X (Twitter), and TikTok, including tips on the best times to post and understanding platform demographics. This webinar aims to equip you with practical, easy-to-implement strategies to enhance your organization's communications efforts and make a lasting impact. Don't miss out on this opportunity to transform your social media approach!